The New Year gives us a natural opportunity to look back and analyze our successes and shortcomings the previous year. Each year, we strive to do better personally and professionally, yet somehow usually fall short of our expectations. This year, Duct Tape Marketing has some great tips on high level ideas to jumpstart your business in 2010. Here are a couple in addition to a challenge for your business:

1) Don’t Make Too Many Resolutions- Try to stick to a couple of main ideas that you’d like to change this upcoming year. Making laundry lists is conducive to failing before you even begin. Choosing one area for business growth or a new product to launch will help you keep focus and do things right.

2) Make Meaning Matter- Take a step back and make sure your business is infused with meaning. Do employees have passion for your products?  Is work conducive to personal growth and satisfaction? If not, it may be a meaningful endeavor to take a step back and figure out what makes your employees tick–where they may have found meaning before.

3) Embrace Social Media- You may have shrugged it off as a fad, but experts agree social media is here to stay. It’s time to start dabbling and figure out how to  engage your customers using social media. It may be as easy as creating a Facebook page or following influential figures on Twitter.  Luckily just googling “social media” will give your business enough ideas to get started until you get the hang of it. Not convinced? Check out the stats in this amazing video :Did You Know 4.0