Our free tool True Cost of Credit which helps consumers understand the rates that stores pay to accept credit and debit cards, was recently featured on the popular consumer activist blog consumerist.com – here’s the article.

It was pretty exciting and resulted in around 7,000 visitors over a period of about a 36 hours, well more than that site usually gets given that it was only launched a week ago.

We got some great comments from people who found it useful, which was very gratifying.